From working alongside ‘Britain’s Best Boss’ to flying thousands of sports fans from Europe to the States- marketing pioneer Ross Alcock is mixing experience with a vision that always sees him one step ahead. Leading his projects exactly where his clients want them to be – and further.
Ross Alcock made a name for himself in the world of marketing and social media working alongside ‘Britain’s Best Boss’ Lee McAteer, when he helped establishing numerous Invasion Camp Group brands, being responsible for growth and connecting to the target groups. It’s his unique talent to lead businesses from niches, such as WrestlingTravel who bring UK sport fans to major American WWE events, to mainstream size brands.
McAteer and Alcock gained global attention for turning the Invasion Group’s office into the world’s largest adult ball pit, with over 200 million views all over the world. Last year, Alcock caught mainstream traction again after giving fairly blunt interviews on the BBC about the state of the United Kingdom’s wrestling industry. His opinion and charismatic output on the sport was shared by many.
Today, Ross Alcock is leading his own media agency. “Ducking Media specializes in helping blue chip organizations and sports teams gain substantial traction in the key demographic (18-30) through social media“. Alcock uses his concentrated experience and futuristic vision to ensure the growth of well established organizations, who might have come to a plateau thinking their maximum potential has been reached. The marketing mastermind is always ready to prove you wrong. At the same time, he puts his heart and soul into transforming niche & scene conventions into major events, with equal success.
The guru of social media knows how to address each target group in their very individual language. And acknowledges how thankful clients are, if offered the exact product they have been looking for.